Have you ever reached a plateau with your content? You come to a point where you have a predictable amount...
The post How to Beat the Boring Content Blues in 30 Days appeared first on Copyblogger.
Your precious words. You know they’ve got to be right to attract the audience you want. You’ve carefully crafted each...
The post 8 Incredibly Simple Ways to Get More People to Read Your Content appeared first on Copyblogger.
I’m a “go big or go home” kind of gal, and when it comes to content marketing today that translates...
The post 3 Fundamental Editorial Standards for Any Serious Publication appeared first on Copyblogger.
The life of a freelance writer is always intense. (That line cheerfully ripped off and mangled from the ’80s cult...
The post Real-World Advice for Rocking Your Career as a Freelance Writer appeared first on Copyblogger.
One cool thing about being a content marketer is that you tend to become an expert in your topic. You...
The post Boost the Relevance of Your Content with Benefits and Features appeared first on Copyblogger.
Well, this isn’t going to be easy … I’ve been working as a copywriter for 40 years now and still...
The post How to Explain Your Job as a Copywriter (and Feel Good about It) appeared first on Copyblogger.
You may or may not know that I haven’t always been Copyblogger’s editor. For many years, I was a Copyblogger...
The post 30 Sure-Fire Steps to Become a Successful Freelance Writer appeared first on Copyblogger.
Audience trust is a huge factor in business success. If people think you’ll do what you say you will, they’re...
The post How to Gain Audience Trust by … Actually Being Trustworthy appeared first on Copyblogger.
A lot of smart writers can’t stand list posts. What’s a list post? It’s also known as a numbered list...
The post The 7 Keys to List Posts that Are Worth Writing (and Reading) appeared first on Copyblogger.
Of all the persuasion tools content marketers have in their toolkit, data is one of the strongest. According to a...
The post 4 Responsible Ways to
Communicate Data appeared first on Copyblogger.
A grocery store solicitor is a nuisance because grocery shopping isn’t typically a leisurely activity. The shopper needs to get...
The post 3 Content Marketing Don’ts from a Grocery Store Solicitor appeared first on Copyblogger.
Fads and platforms come and go, but one fact endures: Copywriting is the mechanism that allows businesses to make money...
The post 17 Perceptive Ways to Persuade with Modern Copywriting appeared first on Copyblogger.
Ever notice that your content tends to really resonate with some people, and others don’t have any interest at all?...
The post How to Win Over New Kinds of Readers appeared first on Copyblogger.
I know. I know. I know. “Viral” is an actual term people use to describe wildly popular content that has...
The post 8 Calls to Action that Initiate New Relationships with Customers and Collaborators appeared first on Copyblogger.
If you’re producing content to promote your services, physical products, or digital offerings, obviously you want a return on investment...
The post The 5 Types of Online Prospects, and How to Sell to Each of Them appeared first on Copyblogger.
Fads and platforms come and go, but one fact endures: Copywriting is the mechanism that allows businesses to make money...
The post 17 Perceptive Ways to Persuade with Modern Copywriting appeared first on Copyblogger.
Ever notice that your content tends to really resonate with some people, and others don’t have any interest at all?...
The post How to Win Over New Kinds of Readers appeared first on Copyblogger.
I know. I know. I know. “Viral” is an actual term people use to describe wildly popular content that has...
The post 8 Calls to Action that Initiate New Relationships with Customers and Collaborators appeared first on Copyblogger.
If you’re producing content to promote your services, physical products, or digital offerings, obviously you want a return on investment...
The post The 5 Types of Online Prospects, and How to Sell to Each of Them appeared first on Copyblogger.
It’s Independence Day in the U.S.! Wherever you live, this week we invite you to take thoughtful action that promotes...
The post Cultivate Your Independence with Smart Strategy and Thoughtful Action appeared first on Copyblogger.
Tomorrow is Independence Day here in the States, which, for most of us, entails the risk of losing: Your fingers...
The post 3 Tips for Creating Your Own Independence Day appeared first on Copyblogger.
One of the most repeated rules of writing compelling copy is to stress benefits, not features. In other words, identify...
The post Does Your Copy Pass the ‘Forehead Slap’ Test? appeared first on Copyblogger.
At the end of June 2009, I was reading Copyblogger and I got a new idea: I should write an...
The post A Simple, Two-Month Plan to Complete a Content Project appeared first on Copyblogger.
