A Farewell and Some Advice to Keep You Moving Forward

Well, our big news this week is that I’m going to be moving to a more solo career. The ultra...

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Life After Copyblogger for Sonia Simone

I still remember the first time I asked Brian Clark if I could write for Copyblogger. I had been an...

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The User-Centric Delight Audit for SaaS

The Art of Finding Ideas

Every writer who has ever lived has lusted after ideas. Where are they, how do I get them, and how...

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Why Your Prospect Chooses Your Competitor

You had trouble sleeping again last night. Up until the time you got into bed, you were looking at their...

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Changes You Can Make in 10 Minutes for Exceptionally Effective Copy

Sure, professional writers spend a lot of time on our craft. As we should. But it’s also nice to have...

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How to Be a Copywriting Genius: The Brilliantly Sneaky Trick You Must Learn

Are your readers doing what you want them to do? Are they signing up for your email newsletter, registering for...

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